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Karen M. Lancendorfer | Synapse
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Karen M. Lancendorfer
Consumer Behavior in Brand Consumption and Identification
Western Michigan University
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About
Research focus
Consumer Behavior in Brand Consumption and Identification
Impact
24 pubs · 844 cites · h-index 9
Affiliations
Western Michigan University
Escola Superior de Propaganda e Marketing
School of Advertising Art
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