The project we are presenting starts from the strong point represented by the Via Appia, registered in the UNESCO WHL. The construction of the via Appia network was started in 321 BC and completed in 109 AD, when Emperor Trajan built via Traiana from Benevento to Brindisi. At mile X of the Via Traiana stood the town of Forum Novum, a place of historical stratification, that profoundly influenced the surrounding territory, giving rise to the medieval settlement system and determining the layout of the landscape. It represents the lighthouse area from which to restart and around which to plan and structure regeneration engine interventions. The strategy of the project starts from the territorial potential, where the pivotal element from which the whole project unravels is the Forum Novum site; the whole project is based on the potential of the territory and the Forum Novum site is where it unravels. The strategic vision of the territorial regeneration program constitutes an integration between the UNESCO site “Via Appia. Regina Viarum” and interventions on historic centers, to improve infrastructures and upgrade old public buildings, which will become a central part of the ‘Borghi’ project, hosting its activities. The idea is to make permanent the workshop activities on topography, study and reconstruction of the landscape and archaeological research, with Universities and Schools, making this territory an incubator of spin-offs on “cultural heritage supply chain.” Our aim is to generate opportunities, triggering a virtuous circle supported by public and private stakeholders. It will involve the Municipalities with a view to the rediscovery, conservation, enhancement and promotion of the pedagogy of the territory and its cultural, landscape and environmental values. Scientific research fits into local communities in an integrated way, triggering the need for tourist residentiality and the birth of businesses in the sector of culture.
Salierno et al. (Wed,) studied this question.