A Study on the Analysis Model of the Number of Domestic Overseas Travelers and the Time Spent watching Overseas Travel Media

Key Points

• The number of air travelers from Korea has significantly increased since 2000, influenced by GDP growth and LCC expansion.
• Viewing time for overseas travel media has also risen since 2005, indicating a correlation with travel interest.
• Analysis of travel patterns highlights how media consumption can stimulate increases in travel activity, especially abroad.
• Findings suggest that media strategies could play a role in promoting overseas tourism and enhancing travel experiences.