Poster presented at the 2021 ARLIS-NA Virtual Conference May 11, 2021. For many art information professionals, COVID-19 has impacted not just physical library operations but also opportunities for instruction and outreach to new and returning art and design students. This poster will look at both the programmatic and technical elements of a planned pilot to highlight the Libraries' digital art and design image resources to these students at specific locations on the UNC Greensboro campus through the use of memetic signage, QR codes, and custom JavaScript. With this pilot initiative, we hope that a simple entreaty to scan a sign in order to see a smile, a horse, a rainbow (and so on) will lead to an increase in overall usage of our image collections, while also raising art and design student awareness about library resources and services (including their liaison librarian). The poster will include a sign prototype as well as share sample code that can be adapted by other art librarians in their own work.
Murphy et al. (Fri,) studied this question.