What question did this study set out to answer?

This research aims to explore how bribery becomes normalized in South Sudan and identify strategies to change this.

April 14, 2026Open Access

The Social Norms of Corruption: When Bribery Becomes Normalised and How to Change It: Digital Transformation and Emerging Challenges

Key Points

This research aims to explore how bribery becomes normalized in South Sudan and identify strategies to change this.
Mixed methods design incorporating qualitative and quantitative data.
Analysis of institutional and policy dynamics in South Sudan.
Review of existing literature on corruption and digital transformation.
Identified key social norms that support bribery in South Sudan.
Outlined practical strategies for leveraging digital transformation to combat normalization of corruption.
Highlighted the importance of tailored approaches for the African context.

Abstract

This article examines The Social Norms of Corruption: When Bribery Becomes Normalised and How to Change It: Digital Transformation and Emerging Challenges with a focused emphasis on South Sudan within the field of Business. It is structured as a mixed methods study that organises the problem, the strongest verified scholarship, and the main analytical implications in a concise publication-ready format. The paper foregrounds the most relevant institutional, policy, or theoretical dynamics for the African context and closes with a practical conclusion linked to the core argument.

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