Science and advertising.

CHANGING TRENDS in government and industry support for medical research and education have brought into focus an issue that has infrequently been addressed: separating science from advertising.The problem is obvious in many of the regularly recurring activities of the cardiology community: seeking grant support, accepting industry support for speakers and meetings, selecting abstracts for presentation at meet- ings, selecting topics for discussion at symposia, deal- ing with the media, reporting one's own research and clinical findings, and attracting new referrals.Science may be defined as a critical analysis of data from well-designed studies.Advertising, on the other