Crisis and Risk Management

PUR 6403 Crisis and Risk Management focuses on practical applications of theory and research to identify and strategically manage issues and operational risks that can materially affect the continuity of global organizations. Emphasis is placed on preparing managers for ethical and effective risk and crisis communication, as well as the formulation of strategic crisis communication plans. Class information: PUR 6403 §1219 meets 8th-10th periods (3-6 p.m.) on Thursdays in Weimer 3020. Course goals: The goal of PUR 6403 is for students to understand and appreciate how issues impact organizational continuity, how issues and operational risks are strategically managed and crises averted, and the importance of ethical, effective risk and crisis communication.