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December 1, 1975Academy of Management Journal27 citations

The Rise of the Behavioral Perspective in Selected General Management Textbooks: An Empirical Investigation through Content Analysis.

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CACraig E. Aronoff

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Abstract

Content analysis of 28 general management textbooks published between 1910 and 1974 is used to trace the increase of the behavioral perspective within the discipline of management. Strong positive ...

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Craig E. Aronoff (1975) studied this question.

synapsesocial.com/papers/6a22a86865451dc9090e0c4bhttps://doi.org/10.2307/255377
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