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Cele C. Otnes | Synapse
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Cele C. Otnes
Consumer Behavior in Brand Consumption and Identification
University of Illinois Urbana-Champaign
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About
Research focus
Consumer Behavior in Brand Consumption and Identification
Impact
174 pubs · 4,478 cites · h-index 32
Affiliations
University of Illinois Urbana-Champaign
University of Chicago
Equilibrium Research
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