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Sita Mishra | Synapse

SM

Sita Mishra

Consumer Behavior in Brand Consumption and Identification

Institute of Management Technology

About

Research focus

Consumer Behavior in Brand Consumption and Identification

Impact

93 pubs · 1,770 cites · h-index 23

Affiliations

Work Experience

Institute of Management Technology

2008 - Present

Artistic Realization Technologies

2023 - 2023

Health Affairs

2022 - 2022

Publications