With the world struggling to cope with urgent environmental issues like climate change, and depleting natural resources, together with the loss of biodiversity, call for innovative solutions that are increasingly critical than ever. Music, the language of the world that can touch hearts and minds, has shown to be a strong agent for promoting sustainability. The paper explores the manner in which music supports environmental awareness, encourages environmentally conscious habits, and fosters economic innovation in the music industry. From the green initiatives at festivals like “Glastonbury” and “Bonnaroo” to musicians such as Billie Eilish and Coldplay spearheading climate-conscious campaigns,music's intersection with activism and sustainability provide inspiring case studies. They present how tours and concerts have become platforms which replicate sustainable practices, spreading a ripple effect on world wide audiences.. Beyond large-scale events, music’s role in grassroots movements and educational programs highlights its ability to transcend cultural barriers and effectively communicate complex environmental issues. The research also explores the technological and economic dimensions of music’s impact on sustainability. While digital streaming and virtual concerts offer eco-friendly alternatives to traditional events, they also present challenges, such as the energy consumption of streaming platforms. This paper evaluates how the industry is adapting through innovations like renewable energy-powered events, ethical production practices, and blockchain technology for fair music distribution. Drawing from fields like sociology, environmental economics, and musicology, this study underscores music's ability to inspire behavioral change and foster a deeper connection with sustainability. The findings reveal actionable strategies for policymakers, event organizers, and artists to use music as a transformative force in addressing global environmental crises. By presenting real-world examples and practical solutions, the research bridges the gap between environmental awareness and meaningful action. Ultimately, this paper positions music as more than an art form—it is a cultural force with the potential to unite communities and drive tangible progress toward a sustainable future. Through interdisciplinary collaboration and innovative thinking, music can help shape a world that values and protects its ecological heritage.
Narayan et al. (Thu,) studied this question.