Interfaith Harmony: Optimizing Digital Media and Stakeholder Collaboration in Communicating the Message of Moderation

The digital era has brought significant changes in communication and social interactions, including in the context of interfaith harmony in South Sulawesi, Indonesia. This study explores the multifaceted communication strategies employed by interfaith leaders and religious figures to foster tolerance and mutual understanding among religious communities in South Sulawesi. The study uses a qualitative approach through case studies, in-depth interviews, observations, and documentation studies. Key informants include religious leaders, communities involved in interfaith activities, communication and information technology experts, and government officials related to religion and communication. The findings reveal that the strategic use of cyberculture and social media platforms is effective in promoting religious harmony. Social media platforms like Facebook, Twitter, and WhatsApp play a crucial role in facilitating communication and interaction among religious communities. Maintaining interfaith harmony in a digital society requires a comprehensive approach, including increased interfaith dialogue, inclusive religious education, active community engagement, and collaboration between religious institutions and government agencies. This study provides new insights into communication strategies for maintaining religious harmony in the digital era, emphasizing the need for digital literacy and effective detection and prevention strategies.