The issue of cognitive and communicative strategies plays a vital role in the formation of modern scientific and academic discourse. It is one of the sources of its further development in the context of modern digitalisation. The research focuses on the quality of using such strategies for argumentation, as well as the consistent and logical presentation of scientific concepts. The article analyses the methodological aspects of the cognitive-communicative strategy and the peculiarities of its use in the linguistics of English. The authors studied the principles and methods of building such strategies and determined the impact of digital technologies on this process. Special attention is paid to the development of the modern scientific environment, key institutions of influence, the activities of some independent researchers, and their interaction with research centres. Through critical analysis, the authors have uncovered the key approaches to constructing, using, and the principles of functioning cognitive and communicative strategies in the linguistics of English. Furthermore, they have identified potential principles for their transformation by the development of digital technologies in scientific research. The article examines the characteristics of the development of academic discourse in English and the emergence of new lexical constructions and neologisms brought about by the digital revolution. The main goal of the research is to outline the prospects for further development of academic discourse in linguistics of English and the possibilities for its enhancement through the use of these technologies. It is proven that the development of general and communicative competencies regarding all types of communicative activity in various areas of language communication is the primary task of linguistics in English.
Bereza et al. (Fri,) studied this question.