This community service program enhanced small-scale businesses producing processed kacang kapri in Sampalan Klod, Dawan, Klungkung using a local potential–based empowerment approach. The main challenges included weak business management, no financial records, outdated equipment, limited marketing strategies, and unattractive packaging. Activities involved training, mentoring, and providing appropriate technology such as blenders and packaging sealers. Interventions included basic bookkeeping, professional packaging and labeling, and marketing through social media and offline channels. Results showed adoption of daily bookkeeping, a 25% sales increase, a 16% growth in assets, stronger community participation, and wider market access via partnerships with local shops and cooperatives. The program demonstrates that integrated mentoring supported by appropriate technology can boost business capacity and sustainably improve rural community welfare.
Santini et al. (Wed,) studied this question.
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