Managerial decision-making is a core component of business management and plays a particularly critical role in Sustainable Business Models (SBMs), where it supports long-term competitiveness, adaptability, and positive environmental and social impact. SBMs are inherently complex, dynamic, and data-intensive, requiring advanced analytical capabilities to continuously monitor and optimize sustainability performance across Environmental, Social, and Governance (ESG) dimensions. Artificial Intelligence (AI) introduces new technological opportunities that fundamentally transform managerial decision-making by enabling advanced modeling, simulation, and the analysis of incomplete and heterogeneous data. The purpose of this research is to systematically analyze and synthesize existing AI-supported decision-making approaches used in sustainable business models, with a focus on how these methods transform traditional managerial decision-making frameworks through the integration of Environmental, Social, and Governance (ESG) criteria, and to assess the key benefits, limitations, and implementation conditions of AI-supported decision systems for achieving long-term organizational sustainability. Using a systematic literature review and comparative synthesis of recent theoretical and empirical studies, the research maps key AI-based decision-making approaches applied in sustainable business models and compares their managerial relevance across ESG dimensions. The results provide a structured overview of how different AI techniques contribute to sustainability monitoring, resource optimization, and risk assessment, while also outlining critical organizational, governance, and ethical constraints affecting their practical deployment.
Urbanovič et al. (Fri,) studied this question.