Cash Flow Management for Women Microentrepreneurs: A Case Study of Instant Herbal Medicine MSMEs in Batu City

Key Points

• Effective cash flow management is crucial for business sustainability among women microentrepreneurs.
• Women-led MSMEs in Batu City face unique financial challenges that hinder growth and stability.
• The analysis highlights how instant herbal medicine businesses can improve their cash flow practices.
• Addressing these cash flow issues can empower women microentrepreneurs and enhance their economic contributions.