Digital encounters and tourist decisions: linking smart technologies, readiness, and travel motivations

Key Points

• Tourist decisions are significantly influenced by the readiness to use digital technologies, enhancing travel experiences.
• Smart technologies facilitate informed travel choices, highlighting the importance of technology adoption in tourism.
• The analysis employs observational methods to investigate the impact of readiness on travel motivations across various settings.
• Findings indicate that increased readiness with digital technologies could lead to better-informed tourist decisions.