The Video-aperitif During Lockdown in France: (Re)Defining Situation and Context of Online Consumption

Key Points

• Online consumption patterns shifted significantly during lockdown, with increased engagement in virtual social gatherings.
• The analysis observed that using video-aperitifs became a new norm for socializing amidst pandemic restrictions.
• This assessment of online consumption context reveals how social dynamics were redefined during the lockdown period.
• Understanding these shifts may inform future online social interaction frameworks, highlighting the evolving nature of social experiences.