Development of the region’s pig production market based on the cluster approach

Abstract The pork production market is part of the food market, and increasing its competitiveness is a priority both in managing the agro-industrial complex in general and in the region in particular. Cluster interaction in the regional market of pig production is an important direction of its development, ensuring a full exchange of goods of appropriate quality between producers and consumers of pork production. In the proposed study, based on the analysis of statistical information, as well as surveys of consumers of pig production in the Irkutsk region (conducted in 2016), recommendations aimed at developing a regional production base for pig breeding were proposed. The development of a regional production base is proposed by expanding the existing industries, as well as by improving the breeding base of pig production in the region, creating a new model of cluster interaction between producers and consumers in the market under study. The formation of a regional pig cluster will increase the production of pork, open new channels for the sale of manufactured products, as well as start exporting to other regions.