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E-Commerce is one form of organizing electronic systems that connects business actors, consumers, and other communities. One of the problems that must be considered in terms of online shopping is all about the legal protection of personal data consumers who shop online. The issue raised is the legal protection of personal data in transaction e-commerce, then the purpose of the research in this thesis is to know the legal protection regarding personal data in e-transactions commerce. The research method used is the type of normative research. The secondary legal materials obtained were analyzed prescriptively with a legal approach. In the case that occurs in the Akulaku application which in this case personal data is misused by a third party who harms consumers. The conclusion is in this case the solution to the dispute may use civil and arbitration methods or Other alternative dispute resolutions can also be carried out by criminal law in Indonesia. There are no specific settings yet regarding personal data but the use of any data and information in the media electronic data related to a person's data must be carried out on the consent of the person concerned or based on positive law and it is hoped that the Indonesian government and parliament will soon discuss the Personal Data Protection Bill so that Indonesia has special legal regulations regarding personal data will be better prepared to face the challenges of the digital economy can also provide security guarantees against personal data of users or the public.
Salim et al. (Sat,) studied this question.