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Amortization Policy for Advertising and Research and Development Expenditures | Synapse

January 1, 1985

광고 및 연구 개발 비용에 대한 감가상각 정책

Key Points

Key points are not available for this paper at this time.

Abstract

무형 자산, 연구 개발, 광고 비용, 감가상각

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Hirschey 외 (화요일),이 질문을 연구했습니다.

synapsesocial.com/papers/6a15801379ff98d0de4eb8a7 https://doi.org/https://doi.org/10.2307/2490921

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1Accounting and Market-Value Measures of Profitability: Consistency, Determinants, and Uses1984 · 66 citations
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5Advertising Effectiveness and Accounting Policy: A Reply.1977 · 11 citations