Digital education in the development of the company’s human capital

Abstract: The company’s human capital is its biggest asset, so its development is one of the es-sential areas of the company’s development strategy. The concept of “human capital” has evolved for many years in connection with technological progress. And at each stage, human capital was a crucial element of business development. Today, we live and work in the era of digitalization, which has fundamentally changed all aspects of human life, including the approach to human capital development. An essential element in the development of human capital is the constant training of employees because, in the current conditions, the employee’s knowledge, skills and competencies quickly become outdated, and, therefore, they need to be constantly updated. However, studying in the classical sense (attending classes, communicating with the lecturer, assignments, etc.) takes time and effort. It complicates human capital development under conditions of a high pace of activity. However, the situation has fundamentally changed in recent years due to the digitization of education. Today, digital education allows employees to study and work simultaneously, without prejudice to the quality of the activity results and the knowledge obtained. The article shows options for introducing digital education tools into the company’s activities to expand human capital development opportunities. Attention is paid to the formation with the help of digital education tools of an individual training trajectory, which allows employees to increase the effectiveness of their training. It is considered employee competencies that can be developed and acquired due to digital education. The advantages and disadvantages of using such tools in the company’s work are analysed. Keywords: Human capital; Lifelong learning; Digital education; Competencies; Indi-vidual learning trajectory; Employee