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The study aims to analyze the economic aspects of milk marketing, including costs, price spread, and producer's share.

May 9, 2026Open Access

Price spread analysis of milk marketing in Bhilwara district of Rajasthan

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Analyzes milk marketing efficiency and pricing in Bhilwara district, highlighting the impact on farmers.

The study aims to analyze the economic aspects of milk marketing, including costs, price spread, and producer's share.
Sample of 120 milk producing households from four randomly selected villages in Bhilwara.
Identification of five milk marketing channels and analysis of their economic aspects.
Evaluation of producer's share, marketing costs, and marketing efficiency across channels.
Channel-I had the highest producer's share at 93.09% and lowest marketing cost at 6.91%.
Channel-V had the lowest producer's share at 72.73% and highest marketing cost at 18.63%.
Channel-I was determined to be the most efficient marketing channel.

Jakhar et al. (2015) studied this question.

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