Information Resource Planning: Overcoming Difficulties in Identifying Top Management’s Objectives

Twenty information resource managers employed by medium to large organizations in diverse industries were interviewed to discover their difficulties in learning top management’s objectives and their techniques for overcoming these difficulties. The thirteen difficulties can be viewed as strategy formulation or strategy communication problems. The sixteen techniques can likewise be viewed as facilitating strategy formulation or strategy communication. The research revealed that participants in strategy formulation have no problem understanding top management’s objectives while information resource managers who do not participate in strategy formulation do experience that problem.