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It is proposed that a satisfactory criterion for an approximation to simple structure is the minimization of the sums of cross-products (across factors) of squares of factor loadings. This criterion is completely analytical and yields a unique solution; it requires no plotting, nor any decisions as to the clustering of variables into subgroups. The equations involved appear to be capable only of iterative solution; for more than three or four factors the computations become extremely laborious but may be feasible for high-speed electronic equipment. Either orthogonal or oblique solutions may be achieved. For illustrations, the Johnson-Reynolds study of “flow” and “selection” factors and the Thurstone box problem are reanalyzed. The presence of factorially complex tests produces a type of hyperplanar fit which the investigator may desire to adjust by graphical rotations; the smaller the number of such tests, the closer the criterion comes to approximating simple structure.
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John B. Carroll (Sun,) studied this question.
www.synapsesocial.com/papers/69df329735659245ec6140b7 — DOI: https://doi.org/10.1007/bf02289025
John B. Carroll
Psychometrika
Harvard University Press
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