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Theory suggests and results show that firm performance is initially positive but eventually levels off and becomes negative as international diversification increases. Product diversification moder...
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Michael A. Hitt
National Natural Science Foundation of China
Robert E. Hoskisson
Rice University
Hyeon Chang Kim
Preventive Cardiology
Academy of Management Journal
Texas A&M University
George Washington University
University of Oklahoma
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Hitt et al. (Fri,) studied this question.
synapsesocial.com/papers/69d9427accb0bba5a56847e5 — DOI: https://doi.org/10.2307/256948
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