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Online social networks, such as Twitter, have soared in popularity and in turn have become attractive targets of spam. In fact, spammers have evolved their strategies to stay ahead of Twitter's anti-spam measures in this short period of time. In this paper, we investigate the strategies Twitter spammers employ to reach relevant target audiences. Due to their targeted approaches to send spam, we see evidence of a large number of the spam accounts forming relationships with other Twitter users, thereby becoming deeply embedded in the social network.
Sridharan et al. (Mon,) studied this question.
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