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Most of recommender systems try to find items that are most relevant to the older choices of a given user. Here we focus on the "surprise me" query: A user may be bored with his/her usual genre of items (e.g., books, movies, hobbies), and may want a recommendation that is related, but off the beaten path, possibly leading to a new genre of books/movies/hobbies.
Onuma et al. (Sun,) studied this question.