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Every field has brief formulas or relationships that are useful for back-of-the-envelope calculations. Rarely do these maxims become popular knowledge; even more rarely do they become as ubiquitous and influential as Moore's law, the 40-year-old prediction that the speed of computers will double every year or two. Here, a look at the way in which the legendary law evolved into a self-fulfilling prophecy.
E. Mollick (Sat,) studied this question.