Key points are not available for this paper at this time.
James R. Terborg, George S. Howard, Scott E. Maxwell, Evaluating Planned Organizational Change: A Method for Assessing Alpha, Beta, and Gamma Change, The Academy of Management Review, Vol. 5, No. 1 (Jan., 1980), pp. 109-121
Terborg et al. (Tue,) studied this question.