Key points are not available for this paper at this time.
Purpose This paper aims to explore the widely recognized awareness/attitude‐gap in sustainable tourism and discuss a series of theoretical approaches on three levels: individual, interpersonal and community level theories. Design/methodology/approach These theories are linked to existing studies on tourists' awareness/attitude and behavior in relation to climate change in order to assess which type of theory explains the gap best and which may be the most useful in bridging the gap. Findings The paper argues that, although individual level theories offer the best explanation of the awareness/attitude‐gap, community level theories may offer the best solution. Originality/value The paper has important relevance for academic researchers who intend to study the awareness/attitude gap in a tourist setting.
Antimova et al. (Fri,) studied this question.
Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context: