Good to great: why some companies make the leap, and others don't

corn'Good to Great'as based on five years of analysis.The background on how the book was developed is important.This book does not represent the opinion or thoughts of one personlike most other business books.One thousand four hundred and thirty five companies were examined under strict criteria and only eleven of them were identified as making the leap from good to great.Collins and his team reviewed books, articles and annual reports covering each company; examined financial analyses for each company, totaling nine hundred and eighty combined years of data; conducted 84 interviews with senior managers and board members of the companies: scrutinized the personal and professional records of ftAy-six CEOs; analyzed compensation plans for the companies; and reviewed layoffs, corporate ownership, "media hype," and the role of technology for the companies.With the list narrowed to eleven candidates.the next step in the analysis was to isolate what it took to make the transition from good to great.At this point, each of the eleven companies was paired with a comparison companya company with similar attributes that could have made the transition, but didn'.