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The purpose of this paper is to clarify the definition of digital transformation (DT) and to introduce a structured approach with phases, activities and results. Our research is based on a literature review which provides insight into the basic understanding of DT. Examples complete the research and show the practical application of DT. The main findings are that although DT is a widely known concept, an approach for the structured DT of business models is missing. The paper offers a clear definition of the DT of business models and phases for the DT of business models. Moreover, the paper offers examples of enablers and DT.
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Daniel R. A. Schallmo
Christopher A. Williams
Luke Boardman
International Journal of Innovation Management
Helmholtz-Institute Ulm
Technische Hochschule Ulm
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Schallmo et al. (Thu,) studied this question.
www.synapsesocial.com/papers/69d80f9c617ce96c42ae2b77 — DOI: https://doi.org/10.1142/s136391961740014x
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