Green human resource management and job pursuit intention: Examining the underlying processes

Abstract The present study was conducted with an objective to illuminate the complex psychological mechanisms underlying the relationship of green human resource management (GHRM) with job pursuit intention (JPI) of potential applicants. Specifically, a sequential mediation model linking GHRM with JPI through organizational prestige (OP) and organizational attractiveness (OA) was proposed using arguments from theories of signaling and social identity. A sample of 172 students enrolled in the final year of a Bachelors in Technology program at one of the leading technology institutes in India was used to empirically validate the hypotheses. Results largely provided support for the proposed hypotheses. OP and OA sequentially mediated the effect of GHRM on JPI. By offering an understanding of complex microlevel processes through which GHRM shapes prospective applicants' JPI, the study advances the understanding on human element of environmental management and provides a foundation for designing effective GHRM systems.