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Purpose This study aims to investigate the relationship between entrepreneurial framework conditions (EFCs) and business sustainability among youth and women entrepreneurs using the institutional theory. Design/methodology/approach This study is cross-sectional and follows an explanatory research design using 390 youth and women entrepreneurs in Mbarara district (Uganda). A principal factor analysis was conducted to single out the particular constructs of business sustainability and EFC. Inferential analysis was conducted to test the relationships. Findings First, the constructs of business sustainability are stakeholder engagements, people and skills, ecosystem management, market and sales and innovation. Second, the constructs of EFC are education, government program and policies, IT infrastructure, market openness and finance. Finally, finance and IT infrastructure are significant predictors of business sustainability among the youth and women entrepreneurs. Research limitations/implications The examination of EFCs from the perspective of the consumers/beneficiaries can offer reasonable results when compared to the national expert perspective. Originality/value This study generates initial evidence on the applicability of EFCs from the perspective of the individuals as opposed to the national experts.
Orobia et al. (Mon,) studied this question.