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During COVID-19, frequent use of social media contributed to information overload and overconcern among individuals. To boost individuals' motivation to adopt preventive measures such as self-isolation, actions should focus on lowering individuals' perceived response costs in addition to informing them about the severity of the situation.
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SHILAP Revista de lepidopterología
Journal of Medical Internet Research
University of Turku
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Farooq et al. (Fri,) studied this question.