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Multi-sided platforms (MSPs) have recently drawn considerable research attention, as the influence of platforms is increasingly relevant across a wide array of industries. However, despite theoretical and empirical advances spanning multiple disciplines, several core questions remain about MSPs. This article highlights recent advances in platform research, and provides novel insights and future directions around four major themes in this domain: platform business models, platform scale and scope, heterogeneity of platform "sides”, and the role of technology in platform evolution.
McIntyre et al. (Thu,) studied this question.