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The global Halal business with a cluster of 1. 8 billion Muslims and an estimated 2. 2 trillion annual spend has lately started getting mind and literature positioning. During the previous decade, though a fairly perceptible amount of work was done, still there is a dearth of literature on the state of global Halal business and how it is being tapped globally. The gradual expansion of Halal business on account of the rising customer base of Halal products not only captivates the attention but also sets in disquietude in mind to analyse the poorly-tapped burgeoning segments. The present study attempts to analyse the global Halal business sector-wise with an emphasis on how much they have been catered. The study finds that the global Halal business across the board is unsatisfactorily-tapped. It is incumbent on multinationals to attend to as it heralds a roaring business in no time.
Hafiz Wasim Akram (Sat,) studied this question.