January 1, 1993

Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis

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Abstract

, John U. Farley, Frederick E. Webster, Jr., Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis, Journal of Marketing, Vol. 57, No. 1 (Jan., 1993), pp. 23-37

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Deshpandé et al. (Fri,) studied this question.

www.synapsesocial.com/papers/6a12e47c86514ddae6c0c197 — DOI: https://doi.org/10.2307/1252055

Authors

Rohit Deshpandé

John U. Farley

Frederick E. Webster

Journals

Journal of Marketing

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Building similarity graph...

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Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis

Key Points

Abstract

Citation Network

Connected Papers

Discussion

Cite this study

Authors

Journals

Actions

References and Citations

Citation Network

Connected Papers

Discussion