Organisational Learning, Privacy Concern, Innovation Capability Impact on Creative Performance

The research aims are to establish its social exchange theory and social cognitive theory and to learn more about the connections between organizational learning, privacy worries, innovation capacity, and the mediating role of social networking sites used by Grab and Careem in Pakistan. Three hundred people were used to analyze the results of a physical questionnaire. Personality traits positively affect the innovative performance of Grab and Careem employees, as shown by structural equation modeling (SEM) results. The results also showed that social media sites acted as a positive mediator between organizational learning, privacy worries, innovation skills, and creative output. Important data for administration, travel planners, and politicians can be gleaned from this study's novel findings, which are supported by established theories like social exchange and cognition theories. In the future, researchers may devote more time to examining how people's ability to think creatively is affected by their surroundings. The most recent findings helped to establish clear standards by which future builders and designers of such sites can guide their work. There are numerous suggested theoretical and practical implications, demands for additional research, and policy recommendations.