Optimizing Sustainability: Investigating The Integral Role of Green Supply Chain Management in Small and Medium-Sized Enterprises (Smes)

This research paper investigates the pivotal role of Green Supply Chain Management (GSCM) in the context of Small and Medium-sized Enterprises (SMEs). As global concerns over environmental sustainability continue to rise, SMEs, often viewed as the backbone of economies, face unique challenges and opportunities in integrating green practices within their supply chain operations. This study delves into the multifaceted dimensions of GSCM, exploring its implications for SMEs in terms of environmental responsibility, economic viability, and stakeholder relationships. The research employs a comprehensive methodology, including a thorough literature review, case studies of successful GSCM implementations in SMEs, and empirical analysis of challenges faced by SMEs in adopting sustainable supply chain practices. The objectives are to understand how SMEs integrate GSCM into their operations, identify the barriers and drivers influencing adoption, and assess the impact on environmental, economic, and social performance.