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With the continuous development of digital technology, the digital economy represented by big data, blockchain and other technologies is rising and becoming one of the important means of national economic development, which has had a significant impact on various industries, including the cultural and tourism industry. The integrated development of digital economy and tourism industry is an inevitable trend, and it is also a necessary path to achieve high-quality development of tourism industry today. The two industries promote each other and develop together. The "digital cultural tourism" produced by the integration of the two industries has also shown great potential in the growth of tourism economy, and has become one of the keys to the sustainable development of tourism. The digital platforms of the tourism industry in various countries are also constantly improving and have achieved many results. However, at the same time, there are still some problems in the development of digital tourism. To address these issues and promote the sustainable development of the tourism industry, relevant departments should take timely measures to further promote the digital development of the cultural and tourism industry.
Zhang et al. (Fri,) studied this question.
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