Specifics of the Application of the Media Education Component in the Context of the Literary Development of a Modern Student

The task of modern education is to create an appropriate learning environment capable of providing conditions for acquiring knowledge, skills and abilities, and enabling each individual to fulfil their needs, inclinations and abilities. In addition, it also aims to create a creative, educated, well-rounded individual who is competitive in the new economic environment. Media education is designed to help pupils and students use information more accurately and consciously, to be able to filter out verified sources from false ones. According to the definition given in UNESCO documents, media education is related to all means of communication and represents the following list of options: printed words, graphics, sound, video presented on any technological medium. It enables people to understand the means of communication used by society, how they function and how to acquire skills using these means. The main goals of education establish new priorities for the learning process. The most important feature of modern education is its focus on preparing students not only to adapt to life, but also to actively absorb situations of social change, to be flexible and ready for the challenges of today. This leads to the fact that modern teachers and methodologists are increasingly turning to non-standard, active forms of teaching literature. In the new conditions, there is a need to develop students' creative, productive thinking, form their communication skills and prepare them for active life in a constantly changing environment. It teaches how to create media texts that will help students develop basic thinking skills, and also teaches how to use the media to prepare for lessons as an interactive way of gathering information. Literature classes related to media education are quite effective because they use a lot of interactive teaching methods and actively involve video and photo materials. Students who study media in literature classes not only have the opportunity to master the skills of critical perception of information, but also learn how to manipulate information, so it is worthwhile to carefully design classes with a media education component.