Celluloid Transformations: Decoding the Socio-Cultural Landscape of Indian Cinema

Indian cinema is undergoing a metamorphosis, with filmmakers moving beyond pure entertainment to critically engage with social realities. This research explores this shift, examining how films portray evolving social issues and cultural changes, how these resonate with a tech-savvy youth audience, and ultimately, the role cinema plays in shaping social norms and perceptions within Indian society. By analysing existing research, selected films, and conducting a pilot study, this project aims to illuminate the dynamic interplay between Indian cinema's evolving narratives and the ever-changing social landscape.