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In the world today, globalization has made the business environment very dynamic, and as such, organizations must come up with good financial strategies that will help them remain viable in the long run. This paper aims to discuss general approaches to effective funding and financial planning which is vital in enhancing financial performance and reducing risks that may occur in the dynamic economic environment. The use of emerging financial technologies like blockchain, AI, and big data has changed how financial management is done and has made it more accurate and efficient. However, these technologies also present new problems such as cyber risk and legal concerns. Also, the increasing concerns of Environmental, Social, and Governance (ESG) factors in investment decisions show that financial planning should consider sustainability. The paper also focuses on the specific financial problems of SMEs and the necessity of targeted measures to help them improve their financial management. This paper, based on a literature review done between the years 2019 to 2024, aims at providing a framework for financial success in the form of strategic financial planning, efficient financing strategies, FinTech innovations, and ESG factors to help firms succeed in an ever-evolving economy. Keywords: Strategic Financial Planning. Optimal Funding, FinTech, Environmental, Social, and Governance (ESG), Small and Medium-Sized Enterprises (SMEs).
Ssali Muganga Wamala (Wed,) studied this question.
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