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Culture is the root and soul of a nation and a country to develop for a long time. In the new era, promoting the promotion and inheritance of fine traditional Chinese culture through the integration of culture and tourism is an important measure to stimulate the vitality of traditional Chinese culture, promote the construction of a strong cultural country, and show the "new look" of socialist culture to the world. Therefore, it is necessary for this paper to explore the value and innovative utilization of Chinese traditional excellent culture in the development of modern society from the perspective of the culture and tourism integration.
Ju Kun (Wed,) studied this question.