Da’wah and Contemporary Ethics in the Islamic Perspective

Dakwah is a crucial element in the dissemination of Islamic teachings; however, in the modern era, it faces complex ethical challenges, including human rights, pluralism, and gender issues. This study aims to analyze how da'wah can adapt to contemporary ethical dilemmas and how Islamic principles can be applied to provide solutions. The focus of this research includes two primary questions: (1) What are the ethical challenges currently faced in dakwah? (2) How can Islamic principles guide the response to these challenges? A qualitative research method was employed, utilizing textual analysis of the Qur'an and Hadith as primary sources. The findings indicate that a da'wah approach that emphasizes human rights and pluralism can foster a more inclusive social environment. Furthermore, the application of gender equality principles within da'wah can strengthen women's positions in society. The impact of this research is to provide new insights for preachers and da'wah activists in conveying Islamic messages that are relevant and responsive to contemporary issues, ultimately contributing to the creation of a more just and harmonious society.