The present research explores the impact of bollywood film trends in fashion on adolescent girls in their clothing preferences and attitudes towards the same. Based on a structured questionnaire, we analyzed responses from 40 participants through statistical procedures such as chi-square, t-tests, and z-tests to study the association between bollywood film inspiration and the perceived impact of these films on personal style. The findings strongly indicate that there is a positive correlation between inspiration level of respondents and their perception regarding bollywood influence on fashion way (p < 0.001). Moreover, the study also finds that the higher inspiration, the higher the level of consciousness and interest in bollywood fashion trends.
Kachhara et al. (Tue,) studied this question.