This article explores the emergence and evolution of social consciousness and collective behavior paradigms within the digital information space shaped by artificial intelligence technologies. It examines how AI-driven platforms, algorithms, and data ecosystems are actively influencing societal perception, cognitive framing, and communal responses to information flows in contemporary networked societies. The study highlights the mechanisms through which artificial intelligence modulates virtual interactions, generates predictive behavioral models, and reshapes social norms through algorithmic personalization, recommendation systems, and automated feedback loops. By drawing on interdisciplinary perspectives from digital sociology, cognitive science, and philosophy of technology, the article seeks to analyze the ways in which human subjectivity, collective identity, and public discourse are being transformed under the influence of intelligent systems. Special attention is given to the risks of behavioral homogenization, echo chambers, and the algorithmic conditioning of public opinion in a hyperconnected digital culture.
Davronov Bahodir Tohirjonovich (Fri,) studied this question.