Women entrepreneurs are transforming their dreams into reality. They are transforming the landscape of the nation’s business. Despite facing social obstacles, they are standing as role models in fulfilling their aspirations. Advancements in women’s education, changes in societal and cultural norms, and aid given by the government and MSMEs are the main reasons for the growth of entrepreneurship. Women are making a difference in various sectors, including technology, fashion, food, and allied Industries. According to Recent statistics published by MHRD, women entrepreneurs constitute 13.7% of the Indian workforce while 65% are from rural areas. According to Forbes, women own 20.37% of MSMEs, managing 8.05 million businesses. 83% of these women-led enterprises operate independently without hired help, and 87% are from rural regions. Even though the statistics show that there is a predominant growth of women in workforce contribution India struggles to match with international rankings. These women backed by MSMEs are using conventional modes of carrying business, thus losing the markets. Women must be imparted with the technological knowledge to enhance their business, to Digital platforms and improved access to credit, savings, and ways to procure financial aid for short-term and long term needs Thus, this study explores the role of technological interventions through digital platforms and financial interventions to advance financial inclusion for women in entrepreneurship. This study also examines the contrasting dynamics in investment patterns of rural and urban women. This study inspects the role of technological interventions to facilitate the inclusion of women in entrepreneurship through digital platforms and fintech solutions.
Duvvuri et al. (Tue,) studied this question.